Mobile Traffic Milestone

Graph of mobile traffic, showing a clear pattern of year over year growth, including one day when 20% of visitors were mobile.
Percentage of visitors each day using a mobile device over the last two years

Last Sunday, for the first time ever, more than 20% of visitors to the website were mobile. And I don’t think the general trend can be missed: we’re up 38% on mobile compared to last year. Just more proof that we can’t ignore mobile when thinking about the web.

Also interesting? I was surprised to find that Saturdays and Sundays are our biggest mobile days. Each of the small spikes on the graph (not the gigantic ones) is a weekend. Anyone have any ideas why?